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AML 066: How Mark Essien Built Hotels.ng, Nigeria’s #1 Hotel Booking Site

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Mark Essien is the CEO and Founder of Nigeria’s number one hotel booking website. He is also a software developer. The entrepreneur who hails from Ikot Ekpene in Akwa Ibom (Southern part of Nigeria) joins Ms. Uduak on the 66th episode of the The Africa Music Law Show to share how he built his successful platform.
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  • Mark's personal background.
  • Realizing the market opportunity for Hotels.ng.
  • Seizing on the opportunity.
  • Infrastructural challenges.
  • Financing.
  • Hiring employees.
  • Scaling the business.
  • Handling fluctuations in the hotel industry.
  • Maintaining a market advantage.
  • Hospitality and the entertainment industry.
  • Hiring brand ambassadors.
  • Handling media attention.
  • General tips for entrepreneurs.

Where to Find Mark Essien

Twitter: @MarkEssien

Website: Hotels.ng 

Where to Find Ms.Uduak

Twitter: @uduaklaw

Website: www.msuduak.com

About the Africa Music Law Show

  • Empowering the African artist & the creative industry at large.
  • Made iTunes Top 4 ‘New & Noteworthy’ (2014)
  •  Downloaded over 85,000 times
  • Listeners & subscribers include Africa & Hollywood’s power executives & label heads, industry professionals and other creative talents.
  • Countries represented include Nigeria (26%), USA (23%), UK (15%), UAE (7%), and Other (29%).

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If you enjoyed the show, please share on your social media pages and with friends and family. Also if you have any questions, please feel free to send an email to (africamusiclaw@gmail.com).

Africa Music Law™
WHAT IS AFRICA MUSIC LAW™ (AML): It is a pioneering and revolutionary law blog launched in 2011 to empower the African artist and the creative industry at large. In 2014, I launched a complimentary podcast show, The Africa Music Law Show, available on iTunes/Apple Podcast and Stitcher Radio. For feedback, advertising, or licensing inquiries please email (africamusiclaw@gmail.com).

WHAT I DO: My name is Uduak Oduok and I am a California licensed attorney who helps creatives and business owners sleep better at night by protecting their creativity and reputation, securing their rights, and helping them with the monetization of their intellectual property assets.

WHO I WORK WITH: I have counseled a range of clients from musicians, models, actors, actresses, and designers, to diverse business owners in numerous areas of the law including contracts, business law, fashion and entertainment law, copyright, trademark, and intellectual property law. I bring over two decades of first-hand knowledge and experiences that are as diverse as they are deep in the fashion and entertainment industries (modeling, retail, production, public relations, journalism, and publishing). I am an attorney who “gets it” when it comes to resolving legal issues for the fashion and entertainment industries.

INTERESTED IN TALKING TO ME ABOUT LEGAL REPRESENTATION? To arrange a consultation to discuss your case, contact me at 916-361-6506 or email me directly at (uduak@ebitulawgrp.com).

Full bio: Ms. Uduak Bio/

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