Business

Nov. 16th, 2013 | Obi Asika to Speak at the Wharton Africa Business Conference on The Rise of the Sophisticated African Consumer and the Implications for Africa’s Creative Industry

I was invited to speak on the panel below at the upcoming Wharton Africa Business Conference, but unfortunately I will be unable to make it. Nevertheless, it is good to see AML reader and industry insider Obi Asika as a speaker on the panel. Obi is a speaker with a breadth of knowledge and a great person to network with and know, especially if you have plans to work in Africa’s creative industries. I think some of you AML readers on the east coast should definitely try to attend this panel to show support and of course meet Obi, if you have not already.

Also, as usual, feel free to send your impression of the event along with your byline i.e. (who you are, what you do, and your full name) to me at ([email protected]) and I will be glad to share it with the AML community. Please include basic (who, what, where, how, why) details in your writing about the event.

Cheers,
Uduak

The Rise of the Sophisticated African Consumer: Implications for the Fashion, Media and Entertainment Industry on the Continent

With greater access to smartphones and wider internet access and increasing disposable incomes, African consumers are becoming increasingly brand conscious. This development has been a major contributor to the recent development of the fashion and media market in Africa. For example, International luxury brands are establishing a presence on the continent with African brands also branching out into other markets.

This panel will explore how fashion, media and entertainment are capitalizing on the increased levels of disposable income and deliver products and messages that appeal to the African consumer.

Panelists

Jackie Mgido, CEO, Vault Cosmetics
Obi Asika, Chairman & CEO, Storm 360 Ltd.
Tori Famuyiwa, Founder and Creative Director, Toriola Inc
Ojinaka Obiekwe, Executive Producer, WPIX-TV

Africa Music Law™

AFRICA MUSIC LAW™ (AML) is a pioneering music business and entertainment law website, livestream and podcast show empowering the African artist and Africa's rapidly evolving entertainment industry through its brilliant music business and entertainment law commentary and analysis, industry news, and exclusive interviews.

For general inquiries, advertising, licensing, or to appear on the show as a guest, please email ([email protected]). Thank you for visiting.

ABOUT THE FOUNDER

Credited for several firsts in the fashion and entertainment industry, Uduak Oduok (Ms. Uduak) is a fashion and entertainment lawyer, speaker, visionary, gamechanger, trailblazer, and recognized thought leader, for her work on Africa’s emerging global fashion and entertainment markets, and the niche practice of fashion law in the United States. She is also the founder of ‘Africa Music Law,’ an industry go-to music business and law blog and podcast show empowering African artists. Her work in the creative and legal industries has earned her numerous awards and recognitions, including an award from the American University Washington College of Law for her “legal impact in the field of intellectual property in Africa." She has also taught as an Adjunct Professor at several institutions in the United States. For more information, visit her at https://msuduak.com.

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